Marketing

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Peter Spalton

EGP325.00

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SKU: 9780007328116 Categories: , , ,

The marketing secrets that experts and top professionals use.

Get results fast with this quick, easy guide to the fundamentals of Marketing

Includes how to:

• Position your product for a target market

• Build a brilliant marketing plan

• Create stunning branded marketing materials

• Use memorable publicity to build market interest

• Take advantage of new technology

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